Signature of Inspire Photo Prints

The challenge

  • Develop an emotional signature to inspire Fujifilms´ international teams
    for their daily projects of techniqual silver halide photopaper.

The success story

  • Colourful and vibrant logo to stand out of Fujfilm global brands
  • Sparkling highlight on the letter i for eye catching and dynamic movement
  • Keeping the reference to print with choosen typography
  • More fun and emotional ambience for an industrial product