Brand Workshop


  • Gathering the main leading managers for photo printing of Fujifilm Europe for
    an in-house workshop to enrich the initial new stage for photographic paper.
  • We supported to collect on-hands ideas and information, enpowered
    important insights and moderated to enhance the team spirit.
  • Clarifyed the core message, benefits and define peer groups
  • We summoned the solid basis for the marketing strategy
    and the copy strategy for a campaign for consumers with emotional impact.